President’s Day at Macalester College

President of Macalester College Brian Rosenberg gives you an insider’s look at campus and the student experience today.

I love a college that understands their audience and fights the urge to make marketing piece an equal balance between “academic” and “experience.” This spot shows a great understanding of who they are and an ability to not take themselves too seriously. The yoga class is probably the best part.

One critic, 5 minutes is a bit long, even if it is entertaining.